SUBCULTURE LIVE

Subculture Live

branding, events, programming
SUBCULTURE LIVE

SUBCULTURE LIVE

Featured photos from selected Subculture Live events, in Singapore & Malaysia from 2013 - Present

Subculture Live is the live music identity under Fred Perry's music initiative called Subculture, that promotes music discovery - bringing you the brightest young talent on the music scene onto a global stage, alongside music pioneers.

 The live music series was first introduced in Singapore in 2010 and continues till today, globally and in the markets under our care - Singapore, Malaysia, Indonesia and Vietnam.

The live music series was first introduced in Singapore in 2010 and continues till today, globally and in the markets under our care - Singapore, Malaysia, Indonesia and Vietnam.

 We took over unconventional spaces and redefined gig experiences from the iconic Tanjong Pagar Railway Station to an abandoned basketball court in Kay Siang Rd to a futsal court under Thomson Flyover, The National Gallery and bike garage, The Gasket

We took over unconventional spaces and redefined gig experiences from the iconic Tanjong Pagar Railway Station to an abandoned basketball court in Kay Siang Rd to a futsal court under Thomson Flyover, The National Gallery and bike garage, The Gasket Alley.

 Artists who have performed on the Subculture Live stage included Astreal, Tiramisu, Caracal, Charlie Lim, Plainsunset, The Great Spy Experiment, Cheating Sons, The Pinholes, I Am David Sparkle, MONSTER CAT, These Brittle Bones, Toko Kilat, Bitterswe

Artists who have performed on the Subculture Live stage included Astreal, Tiramisu, Caracal, Charlie Lim, Plainsunset, The Great Spy Experiment, Cheating Sons, The Pinholes, I Am David Sparkle, MONSTER CAT, These Brittle Bones, Toko Kilat, Bittersweet and many more.

The Subculture Live line-up also featured UK headliners like Citizens! (Kitsune) and DJ sets by Jack Savidge (Friendly Fires), Gary Powell (The Libertines) and The Vaccines.

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 Since 2010, thousands have experienced Subculture Live - a proud celebration of the brand’s longstanding relationship with music and youth culture.

Since 2010, thousands have experienced Subculture Live - a proud celebration of the brand’s longstanding relationship with music and youth culture.

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 (2013) Project Lead - Cheryl Ann Lee Supported by Jeremy Lee, Hazel Tan, Felicia Lee, Cherie Ko  Design: Satasha Wong, Melvin Yeong  Photos: Jacky Lee   (2015 - 2019) Project Lead - Hazel Tan Supported by Emily Tan, Anita Chand, Adam Kosnan, Rachel

(2013)
Project Lead - Cheryl Ann Lee
Supported by Jeremy Lee, Hazel Tan, Felicia Lee, Cherie Ko
Design: Satasha Wong, Melvin Yeong
Photos: Jacky Lee

(2015 - 2019)
Project Lead - Hazel Tan
Supported by Emily Tan, Anita Chand, Adam Kosnan, Rachel Yeo, Arin Sharnaz, Selviah Dayangku
Design: Melvin Yeong, Moon Malek
Photos: Colossal, Everything is Amazing

Special thanks to present & past partners of Subculture Live - Spotify, Playstation Music, Heineken, William Grant & Sons, Pernord Ricard, Elite Bar Solutions, Neon Lights, The Council, Original Matters